Let'er Buck cologone the official fragrence of the pendleton round up Let'er Buck cologone the official fragrence of the pendleton round up Let'er Buck cologone the official fragrence of the pendleton round up Let'er Buck cologone the official fragrence of the pendleton round up Let'er Buck cologone the official fragrence of the pendleton round up Let'er Buck cologone the official fragrence of the pendleton round up Let'er Buck cologone the official fragrence of the pendleton round up Let'er Buck cologone the official fragrence of the pendleton round up

CELEBRATING ONE-HUNDRED YEARS OF AMERICA’S LEGENDARY RODEO.  1910-2010

In the beginning, the PENDLETON ROUND-UP was hailed as “a frontier exhibition of picturesque pastimes, Indian and Military spectacles, cowboy racing and bronco busting for the championship of the Northwest.”  A crowd of 7,000 gathered for the first show on September 19, 1910.

Through two world wars and a great depression, the Round-Up persevered. Spectators from across the U.S. and around the world made the trek to Pendleton in larger and larger numbers.  A century on, more than 50,000 people descend on Pendleton every year for the four-day show.  And the phrase that embodies it all: LET’ER BUCK!